Redefining the marketing procurement value proposition
Financial Progression was delighted to be offered the opportunity to contribute to a stimulating article and series of…
Great feedback from delegates at ProcureCon Marketing Europe!
Financial Progression received very positive feedback from attendees at our workshop at ProcureCon Marketing on 12th…
Financial Progression is sponsoring ProcureCon Marketing Europe
We are delighted to announce that Financial Progression is sponsoring ProcureCon Marketing Europe from 11th –…
‘Creative Accounting’ – Common Themes from Audits of Creative Agencies around the Globe
As more clients understand the broader benefits of auditing their agencies, many are exploring opportunities outside…
Production Transparency – should advertisers outside the US be concerned?
Fourteen months after its landmark report on media transparency, the ANA has delivered another paper that raises…
How do I choose the right marketing contract compliance auditor for the job?
You’ve decided to do a marketing contract compliance audit, you’ve discussed whose budget is going to fund it and now…
Am I allowed to audit my agency?
Having read “The 105th thing on your to do list” you will now know what kind of audit you’re looking to conduct. So…
The 105th thing on your ‘to do’ list may be the most important…
So imagine the scenario: you’ve got a set marketing budget that seems to be squeezed year-on-year; new opportunities…
The ANA media transparency report – a marketer’s perspective
Janis Prescott spent 20 years in a wide variety of marketing roles in a blue chip company before joining Financial…