Financial Progression was delighted to be offered the opportunity to contribute to a stimulating article and series of short films created by the World Federation of Advertisers that were shot at ProcureCon Marketing Europe in June.
Along with other industry thought leaders, our Director, Adrian Jenkins, was asked for his perspective on the evolution of the marketing procurement function and where the future lies.
There are three videos embedded in the article and all are worth watching. The third one is the most interesting of all!
They're gonna love this…
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